CONS-MED,S.L. (Construction Company)

Who is the client?

ALBEROLA GRAU, JOSE JAVIER. CONS-MED, S.L. is located in TAVERNES DE LA VALLDIGNA, Spain and is part of the local Residential Building Construction Industry.

Objective:

The objective is to develop a comprehensive marketing strategy that includes the creation of several social media advertising videos, designed specifically for various platforms like the website, Instagram, TikTok, etc. In addition to the videos, my marketing efforts will also encompass the design of eye-catching logos, mockups, and other visual elements to reinforce our brand identity. Ultimately, my overarching goal is to not only boost brand awareness but also establish a lasting and impactful presence in the market.

Reflection:

During the execution of this assignment, I learned a great deal about myself and my abilities. Firstly, I discovered that I have a knack for project management and organization. Creating visual products like logos, mockups, and videos for the building construction company required meticulous planning and coordination. I had to schedule tasks, work with Adobe Creative Cloud apps, and ensure that all content was delivered on time. Through this process, I honed my time management skills and learned how to juggle multiple tasks effectively.

Additionally, I found that I have a creative side that I hadn't fully explored before. Coming up with innovative ideas for the visual content was both challenging and rewarding. I realized that I enjoy brainstorming and thinking outside the box to create unique and engaging materials. This experience has sparked my interest in pursuing a career in marketing and advertising, where I can continue to leverage my creative abilities. Furthermore, working on this project allowed me to develop my marketing strategies. I had to analyze the target audience, understand their needs, and tailor the visual content to resonate with them.

Maintaining constant contact with my client was crucial, as it ensured that I was meeting their expectations and making necessary adjustments along the way. This hands-on experience taught me the importance of market research, effective communication, and customer-centric approaches in marketing, which will be invaluable as I progress in my studies and future career.

All in all, this assignment helped not only helped me gain practical skills in project management, creativity, and marketing but also provided me with valuable insights into my strengths and interests. It has affirmed my passion for “Creative Business” and has given me the confidence to pursue a career in this field with enthusiasm and determination.